Project Overview

CDC video campaign was developed to educate the public about the risk factors, symptoms, and preventive actions related to cervical cancer. The content focused on increasing awareness of routine screenings like Pap tests and HPV tests, emphasizing early detection, and clearing up common misconceptions around cervical health.

Value Added

  • Oversaw full production cycle: staffing, equipment, scheduling, and logistics
  • Managed timeline, budget, and scope while accommodating CDC’s layered review process
  • Maintained organized tracking for all production documents: scripts, storyboards, schedules
  • Coordinated internal and external teams to meet government standards and creative integrity

Results

  • Delivered on-time, CDC-compliant educational video assets
  • Increased clarity around cervical cancer screening guidelines
  • Helped reduce stigma and misinformation in underserved communities
  • Supported public health messaging with engaging, story-driven video content.

Deliverable(s)

  • 3 Educational Videos (2 TVC English/Spanish) + (1 Social)
  • Scriptwriting
  • Storyboards
  • Concept Development
  • Client

    Centers for Disease Control and Prevention (CDC)

    Timeline

    6 Months
    Top

    Delivering innovative solutions and seamless execution for high‑impact campaigns.

    Delivering innovative solutions and seamless execution for high‑impact campaigns.